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August 21, 2013

Evaluating Internet Business Opportunities - Infographic

Category: Internet Marketing — Answers 2000 @ 8:41 pm

Disclosure: Our company is a ClickBank vendor and affiliate. We may earn a commission if you buy one of the products mentioned in this blog post, or if you join ClickBank as a vendor.

Being involved in Internet business myself, supplying products that are used by a lot of other businesses (like Activ E-Book Compiler, our ClickBank tools, and our PHP Scripts for Webmasters), and simply participating in online business forums, I tend to receive a lot of questions about what is and isn’t a good Internet business opportunity. Before embarking on a new business venture: you should always do your own research, get professional advice, and take into account that many businesses fail with financial losses - but here are a few thoughts that I thought I would share.

For me, the two preferred ways of making money on the Internet are:

  1. To create my own products and sell them (via ClickBank for example)
  2. Or to participate in free-to-join affiliate programs where money comes from sales commission on products sales (for example sales commissions on products sold by Amazon), or simply from referring traffic/leads to a company.

However, I do realize this is not for everybody. Some people, for example, are looking for something closer to a traditional retail business, where they buy goods from a supplier and then sell them on at a profit. Additionally, a lot of people are looking for a shortcut way to make money - a “done for you system” or a “business in a box”. The problem however is that these types of businesses often require that you spend money to join - and as a result there is a good chance of being scammed by a pyramid schemes, Ponzi schemes or other types of fraud.

Here’s a chart I put together which may be of some help. It shows how I would begin to evaluate an opportunity. Simply start at the START, and keep going until you reach a red box or a green box.

  • If you finish on a red box: All I can say is that I personally would NOT participate in any such an “opportunity”. You are of course free to make your own judgement, but I recommend you do extra careful research, asking serious questions, and getting advice before you consider proceeding.
  • If you finish on a green box: The opportunity is not an obvious fraud - but of course you still should do due diligence, take sensible precautions, do research, and get any necessary professional advice. Remember just because an opportunity isn’t an obvious fraud, it doesn’t necessarily mean that it can’t still be a more subtle fraud, or just a poor/unprofitable opportunity.

Please note: (1) I am not a lawyer, financial advisor/professional. This is just my own personal opinion of how to evaluate business opportunities - using my own personal criteria! (2) This chart is not intended as a comment on any particular business, business opportunity, or program.

Here is the chart:

If you wish to put a copy of this chart on your blog or eBook, you are welcome provided the same page contains a clearly visible clickable link to this blog post at URL: http://blog.ans2000.com/2013/08/21/evaluating-internet-business-opportunities-infographic/

If putting the graphic on a website or blog, you could use this HTML code for example:


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